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Sr. Executive / Executive, Production; THE IBN SINA PHARMACEUTICAL IND LTD

 World no tobacco day -- May 31,2011
Update: 2011-05-30
31st May is celebrated as the “World No Tobacco Day” worldwide under the guideline of WHO. In this day people are encouraged to abstain from the consumption of tobacco and also to educate people about the negative effects of smoking. The theme of this year is “The WHO Framework Convention on Tobacco Control”.

The WHO Framework Convention on Tobacco Control (WHO FCTC) is the world's foremost tobacco control instrument. The first treaty ever negotiated under the auspices of WHO, it represents a signal achievement in the advancement of public health. World No Tobacco Day 2011 will be designed to highlight the treaty's overall importance, to stress Parties' obligations under the treaty and to promote the essential role of the Conference of the Parties and WHO in supporting countries' efforts to meet those obligations. The Conference of the Parties is the treaty's central organ and governing body.

Tobacco use is the leading preventable cause of death. This year, more than 5 million people will die from a tobacco-related heart attack, stroke, cancer, lung ailment or other disease. That does not include the more than 600,000 people – more than a quarter of them children – who will die from exposure to second-hand smoke. The annual death toll from the global epidemic of tobacco use could rise to 8 million by 2030. Having killed 100 million people during the 20th century, tobacco use could kill 1 billion during the 21st century.

As with any other treaty, the WHO FCTC confers legal obligations on its Parties – that is, on the countries (and the European Union) that have formally acceded to it.

Among these obligations are those to:
  • Protect public health policies from commercial and other vested interests of the tobacco industry.

  • Adopt price and tax measures to reduce the demand for tobacco.

  • Protect people from exposure to tobacco smoke.

  • Regulate the contents of tobacco products.

  • Regulate tobacco product disclosures.

  • Regulate the packaging and labeling of tobacco products.

  • Warn people about the dangers of tobacco.

  • Ban tobacco advertising, promotion and sponsorship.

  • Offer people help to end their addiction to tobacco.

  • Control the illicit trade in tobacco products.

  • Ban sales to and by minors.

  • Support economically viable alternative to tobacco growing.

The treaty also recognizes the importance of international cooperation and of helping low- and middle-income countries to meet their treaty obligations. The campaign will focus on the following key message: that countries must fully implement the treaty to protect present and future generations from the devastating health, social, environmental and economic consequences of tobacco consumption and exposure to tobacco smoke.

Other key messages will include:
  • The treaty embodies the desire and commitment of scores of governments and millions of people to have a tobacco-free world.

  • The Parties to the treaty should fulfil their obligation to fully implement it.

  • Individuals should encourage and help their governments to fulfil that obligation.

  • The treaty should be duly appreciated by institutions and individuals alike as a landmark in the history of public health and the world's foremost tobacco control instrument.

  • WHO and the Conference of the Parties stand ready to help countries meet their obligations under the treaty and its related guidelines.

The treaty has already proved its efficacy in the fight against tobacco.

Nevertheless, as the Secretariat of the treaty explained in its recent Reports of the Parties and global progress in implementation of the Convention: key findings, "Implementation rates continue to vary substantially between different policy measures."

More must be done for the treaty to reach its full potential, as the Parties themselves recognize. At their recent meeting in Punta del Este, Uruguay, they urged all countries to ratify the treaty, to fully implement its provisions and to adopt its guidelines. Furthermore, they reaffirmed their commitment to prioritize the implementation of health measures designed to control tobacco consumption.

On World No Tobacco Day 2011, and throughout the following year, WHO will urge countries to put the treaty at the heart of their efforts to control the global epidemic of tobacco use.

Source: WHO

Asma Ahmed,
Apprentice,Quality Control
Novartis (Bangladesh) Limited

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